Saturday 19 May 2012

10 Thing You Should Never Do With Adsense

Google Adsense is the main revenue source for most internet writers, bloggers and webmasters so getting banned is a very big deal. You do not want this to happen to you so I've collected ten things you must never do which, by not doing them, will keep you on good terms with Google.

1. The Golden Rule: don't click your own ads ever or do anything backhanded to encourage others to. Google is very very good at detecting this and you will be banned and probably loose all the money you made not just the few bad clicks worth. You can prevent bad clicks by downloading the Google Publisher Toolbar which turns the mouse into a big red cross when you mouse over your own ads.

2. Never show more than 3 ad units.

3. Don't put links or images near your ad units as this is deceptive. Accidental clicks are no use to advertisers so really you are just wasting their money. Think of yourself as an employee, Google as middle management and the advertisers as the executives. Google is trying to please those at the top and if there unhappy with you Google is going to come down on you like a ton of bricks.

4. Don't put ads on empty sites: build up content before putting up ads. Advertisers want valuable targeted traffic and are willing to put up good CPC for it  but only if you take the time to create a site/blog which has real value to it's visitors.

5. Don't discuss your Adsense earnings with others or post details online. Most importantly don't share details about CPC.       

6. Don't forget to include a privacy policy. Google requires you to disclose that they use a tracking cookie. If you are publishing on an adsense sharing site make sure they have this privacy policy.

7. Don't put ads on sites with adult content, violence, drugs content, guns or hate speech. Google requires sites to be "family safe"

8. Don't disguise ads - always make it clear to the user what is images, content, links etc and what is ads.

9. Don't alter the adsense code in any way. If you need to resize the ads or change the colours you need to create another ad unit in the adsense interface.

10. Don't ignore user generated content - you are responsible for it.

More information can be found at <a href=" http://support.google.com/adsense/bin/static.py?hl=en&page=checklist.cs&tab=1187443 ">the Adsense Academy</a>